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"Buyer Beware: Navigating the Pros and Cons of Purchasing an Existing Business"

Many Gardeners get started by purchasing an existing business to super-charge their Asset growth. Starting a business is an exciting and rewarding venture, but it can also be daunting and overwhelming. Purchasing an existing business, is a great way to mitigate some of the risks and challenges associated with starting a business from scratch.. In this post, we'll explore the pros and cons of starting a business by purchasing an existing one.


1. Established customer base: When you purchase an existing business, you inherit an established customer base. This means that you can start generating revenue from day one without having to spend time and resources building a customer base from scratch.

2. Proven business model: An existing business has a proven business model, which means that you can skip the trial and error phase that comes with starting a business from scratch. You can learn from the previous owner's successes and failures and implement changes accordingly.

3. Established brand: An existing business has an established brand that you can leverage. This includes a recognizable name, logo, and reputation in the community.

4. Existing infrastructure: An existing business has an existing infrastructure that you can build upon. This includes physical assets such as equipment and inventory, as well as systems and processes such as accounting, human resources, and marketing.

5. Access to financing: It can be easier to secure financing when purchasing an existing business than when starting one from scratch. Lenders are more likely to finance a business that has a track record of success than one that is unproven.


1. High initial investment: Purchasing an existing business requires a significant upfront investment. The cost of the business may be higher than starting a business from scratch, and you may need to secure financing to cover the costs. There are ways to mitigate the size or even need for this high initial investment that we'll discuss in a future post.

2. Existing problems: An existing business may come with existing problems that you will need to address. This includes issues such as outdated equipment, unproductive employees, and unsatisfied customers.

3. Limited creative control: When purchasing an existing business, you inherit the previous owner's vision and business model. This can limit your ability to make significant changes to the business.

4. Reputation and brand: While an existing business comes with an established brand, this can also be a double-edged sword. If the business has a poor reputation, it can be difficult to overcome negative perceptions and regain customer trust.

5. Potential legal issues: Purchasing an existing business can come with potential legal issues, such as hidden liabilities and lawsuits.

In conclusion, starting a business by purchasing an existing one comes with its pros and cons. While it can provide an established customer base, proven business model, and established brand, it also requires a high initial investment, limited creative control, and potential legal issues. Ultimately, the decision to start a business by purchasing an existing one will depend on your individual circumstances, goals, and risk tolerance...all the same things wise and thoughtful Asset Gardeners consider in all their endevours.

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